Portfolio
16+ years of experience in business development & stakeholder relations
Gallery
Portrait photography by Staff Photographer for the Los Angeles Times, Jay L. Clendenin.
Event Photography by Julian Ross.
Event & Partnership Management by Louiza Szacon.
Highlights
16 years of business development and partnership experience, prospecting C-level executives and growing a healthy pipeline to meet competitive KPI targets
Resourceful in lead generation, cold calling, negotiation and contracting
High business acumen for measuring ROI to ensure sustained partnerships
7 years of experience developing luxury properties catered to HHI demographics in sports & entertainment
19 years of experience working for NPO and charitable organizations commercializing to develop properties, platforms & programming
Highly skilled in event project management with attendance ranging from 100 to 350,000 persons and producing 15-25 major events annually
Co-founded and grew two grassroots NPOs since 2009, including building full business plans
3 years of agency experience in integrated marketing including OOH, digital, traditional and experiential event marketing
Meticulous in managing partner needs, developing processes, budgeting and scheduling and maintaining overall financial organization
Select Work
SZACON AGENCY, NORTH AMERICA
In Partnership with the Los Angeles Times
UNION SAVINGS CANADA, TORONTO
Director, Partner Relations (Acquisition & Affiliate Marketing)
BAYCREST HOSPITAL FOUNDATION, TORONTO
Strategic Partnerships & Sponsorship
JAM VAN INC, TORONTO
Business Development & Partnerships
THE MINT AGENCY, TORONTO
Sponsorship & Event Marketing
MISSISSAUGA ARTS COUNCIL, MISSISSAUGA
Development & Event Management
MARCUS EVANS CONFERENCES, TORONTO, ON
Business Development
RONCESVALLES POLISH FESTIVAL, TORONTO, ON
Sponsorship & Event Management
MICHI DESIGN INC, TORONTO
Head of Marketing & Partnerships
Pro Bono
KONEKT, TORONTO, ON (NPO)
Board of Directors – Founder & Franchiser
2018-Present
YOUNG ONES, TORONTO, ON (NPO)
Board of Directors – Partnerships and Charitable Events
2014 - 2017
EKRAN TORONTO POLISH FILM FESTIVAL (NPO)
Board of Directors – Sponsorship and Events
2009 - 2014
Education
UNIVERSITY OF TORONTO
Brand Management Certificate
Digital Marketing Management Certificate
MCMASTER UNIVERSITY
Master of Arts
WESTERN UNIVERSITY
Bachelor of Arts